A Better Polling Question: Who Do You Think Will Win?
But another kind of polling question, which received far less attention, produced a clearer result: Regardless of whom they supported, which candidate did people expect to win? Americans consistently, and correctly, said that they thought Mr. Bush would.
A version of that question has produced similarly telling results throughout much of modern polling history, according to a new academic study. Over the last 60 years, poll questions that asked people which candidate they expected to win have been a better guide to the outcome of the presidential race than questions asking people whom they planned to vote for, the study found.Holy crap that's interesting.